The film has had a couple of festival screenings so far as well as a one-week run at the beginning of December to qualify for Oscar contention, largely in the hopes of getting a nod for co-star Mariah Carey’s “Right to Dream,” listed among five front-runners by the Los Angeles Times:

THE POP STAR

Mariah Carey’s “Right to Dream.” In need of a guitarist for “Right to Dream,” Carey aimed high, going straight to country legend Willie Nelson. Written for ” Tennessee,” in which Carey plays an aspiring singer, “Right to Dream” is restrained elegance, with some light, finger-picked guitar flourishes and a dash of late-night soul. “I was humming different melodies while I was on the set and stuff,” Carey says. “I was just thinking that Willie Nelson would be somebody fabulous to collaborate with. I reached out to him, and we met after one of his concerts.”

Thanks to commenter Jeane for the heads up on the For Your Contention ad from the December 3 Los Angeles Times and h/t to the Mariah Daily Journal for the scan.

     Adam Rothenberg
     Callie Khouri (talks about Adam and the other men of Mad Money around the 1:08 mark)
     Katie Holmes (talks about the MM men around 2:02 and Adam in particular around 2:30)
     Behind the Scenes Footage #1
     Behind the Scenes Footage #2
     Behind the Scenes Footage #4

Just a quick update regarding Adam’s upcoming Law & Order turn, Wikipedia now lists the airdate for his episode, “Submission,” as February 6, 2008. Fun fact: It’s the series’ 400th episode!

Update (January 12, 2008):
Edited to add screen capture.

(Photo: Cohen, WireImage)

Mad Money had its premiere at the Mann Village Theatre in Los Angeles last night and, of course, Adam was there, looking dapper, proud parents and sister by his side (check out the Getty Images gallery for a couple watermarked snaps of the happy family).

While most of the press coverage naturally centered around Adam’s more established co-stars and their more established spouses, Page Six.com treated us to this tidbit:

And the women’s behavior on-carpet matched their attitudes on-set, co-stars said. Adam Rothenberg, who plays Katie’s boyfriend in the movie, told PageSix.com that production was pretty relaxed. “I think I was the only uptight guy there,” he joked, adding that the women “kind of made it a project to loosen me up. I thought I was presumptuous to pal around with them….so they teased me.”

For more shots of Adam and the premiere, check out:
     Getty Images: Adam Rothenberg
     Getty Images: Mad Money Premiere
     IESB.net: Mad Money Premiere (Adam’s shots are at the bottom of the page)
     Wire Image: Adam Rothenberg
     Wire Image: Mad Money Premiere, Arrivals
     Wire Image: Mad Money Premiere, Red Carpet and After Party

Thanks to commenter Jeane for all the tips.

While we’re at it, the Apple staff might as well draw our faithful readers’ attention to Beth‘s comment from yesterday’s post, noting that Katie Holmes will be on Live with Regis and Kelly on Monday the 14th with Ted Danson appearing on the 16th and Queen Latifah finishing it up on the 17th. We’ll fire up the ol’ VCRs in the hopes of catching any stray Adam mention.

Beth also drew our attention to an upcoming Unscripted Moviefone interview that will feature MM’s trio of felonious females. If you have a query you’d like to posit regarding Adam or anything else, post it here in the comments section before January 12th.

Coming up this week: A friend of the Apple has procured a copy of the Starz! On the Set segment spotlighting Mad Money, which apparently features another Adam tidbit or two. We’ll get that up and running as soon as we can.

We’re firing up the ol’ VCR as we speak and we’ll get that video to you, our dear readers, as soon as we can. Or you can just watch the show yourself. Either way.

Update (October 25, 2007):
Since the story had even less Adam than the Sneak Preview after the jump, we’re going to pass on it. Just enjoy the comparative abundance in the video already posted.

Ahh! Look at the happy cast of Mad Money. Beaming smiles around the horn and our Adam and Katie Holmes holding hands.

In a recent interview with People magazine (picture after the jump), Mad Money director Callie Khouri said “Katie and Adam Rothenberg had great chemistry.” We here at the Apple are glad to hear it but can’t help but wonder when Adam will reach those hallowed heights of fame where only a first name is needed to evoke his heavenly form.

And what’s this about no sexy shower scene? If that trailer was a-rockin’, Ms. Khouri damn sure should have come a-knockin’… along with a Steadicam operator, a Panaflex camera, and a handful of close-up lenses!

Thanks to Ann and Google for the heads up about the photos.